South Africa


Influence in Africa: Combating the scourge of disinformation

Influence in Africa: Combating the scourge of disinformation
Investigative journalist Joshua Olufemi, former DA Shadow Minister for Communications Phumzile van Damme and journalist and filmmaker Diana Neille. (Photos: Supplied)

Incorrect information on the coronavirus leading to the loss of life is just one damaging example of the power of mis- and disinformation. It is also an insidious tool used by governments to forward dangerous political agendas. Daily Maverick journalist Diana Neille sat down with Phumzile van Damme and Joshua Olufemi to discuss how to combat ‘fake news’.

Fake news has become a buzzword in the past couple of years, popularised (and weaponised) by former US president Donald Trump. The spectrum of fake news ranges from misinformation, which is seemingly benign, to disinformation, which is dishonest information intended to confuse or manipulate the masses.  

A recent example of fake news is the 10 babies saga that gripped the nation, and to our shame, the world. A feelgood tale penned by Pretoria News editor Piet Rampedi about a woman pregnant with a Guinness World Record number of babies, has subsequently damaged South African journalism’s reputation. In case you still weren’t sure, there are no decuplets

A far more insidious example was chronicled in the documentary Influence, co-directed by Diana Neille and Richard Poplak. It looks at the rise and fall of reputation management firm Bell Pottinger and shows how weaponised communication sowed seeds of chaos in young democracies like South Africa.  

In the run-up to the local government elections in October, Neille sat down with former DA Shadow Minister for Communications Phumzile van Damme and Nigerian investigative journalist and media innovator Joshua Olufemi to discuss disinformation’s role in manipulating political campaigns.  

Van Damme, who was instrumental in having Bell Pottinger ousted from the Public Relations and Communications Association – leading to the firm’s demise – said politicians need to be held accountable for divisive and irresponsible rhetoric while corporates need to use their power to combat disinformation and weed out “undemocratic practices”. 

She praised Facebook’s decision to ban Trump after he congratulated rioters who stormed Capitol Hill in January. Trump is also indefinitely banned from Twitter.

Olufemi, who has joined the fight to stop the Nigerian government from banning Twitter, said this was one example of how the government has repressed freedom of speech and media freedoms. 

Nigerian President Muhammadu Buhari suspended the platform indefinitely after Twitter deleted a tweet of his which was widely considered offensive. 

Nigeria is ranked 120 out of 180 countries in Reporter Without Borders’ 2021 World Press Freedom Index. 

He said Twitter was both a positive and negative political instrument in the country.   

“Twitter became a great tool for calling for police reforms in Nigeria,” said Olufemi, referring to the #endsars movement calling for the disbanding of the Special Anti-Robbery Squad and an end to police brutality.

Trump congratulated Nigeria for its Twitter ban, saying: “More COUNTRIES should ban Twitter and Facebook for not allowing free and open speech – all voices should be heard… Who are they to dictate good and evil if they are evil themselves? Perhaps I should have done it while I was President.”

Olufemi emphasised that freedom of speech was a “fundamental human right”, while Van Damme expressed disappointment that a “dictatorial act” such as the Twitter ban was not condemned by other African governments. 

Van Damme is working on a project to combat misinformation in the forthcoming municipal election.  

“We’re working with a collective of fact checkers, investigative journalists and international organisations that will monitor the online space and do investigations on influence operations.”  

To combat disinformation, Olufemi said strategic digital media were necessary to teach the public how to recognise false information. Fact checking and providing alternative scientific data to that propagated by disinformation campaigns were also essential.

“The local media needs to be proactive and gather its own data,” he said. DM


Comments - Please in order to comment.

  • Gerhard Pretorius says:

    The problem here is not Twitter ot Facebook, but double standards by all.
    As was well-known, Trump used Twitter extensively, but wanted to ban them when his communication on this forum was decidedly tainted. Van Damme and Olufemi expressed similar sentiments and by doing so expressed a large measure of paternalism.
    Who are they, or anyone else to decide when disinformation / misinformation has taken place an is consequently bad for me? Why not allow me to discover the truth on my own? And if I am caught out by it, it would be my own stupidity.
    Olufemi’s statement tthat hst local media should collect and check its own information is correct. But the purpuse of it should lie in maintaining its own credibility, not in the presentation of ‘truthful’ ‘facts’. I any event, there is no such thing as the truth as is always subjective.

    • Fanie Rajesh Ngabiso says:

      That is your truth. Mine is that the world is drowning in information, with likely the vast majority of it being ill-considered and improperly researched. It is impossible under this deluge for anyone to determine “the truth” of all the information to which they are exposed. As such, real quality control can only happen at source. Unfortunately the information giants such as Google, Twitter, Facebook et al have absolutely no incentive to quality control information provided: they simply want you to keep reading so they can advertise unrelated products …so if one is seduced into believing trash – as I believe the majority on this globe are, they will continue to provide more of the same in spades. Sadly, I am not sure there is golden bullet but we certainly need to strive for realistic balance.

      • Gerhard Pretorius says:

        I fully understand your take in this. My argument is that the fact that we are living in a political and economic system (created by ourselves) that allow information to be commercialised does not mean someone must appoint him/ herself to be its guardian and start filtering it so we can only see one side of a coin (or cubicle if you wish). I prefer to receive the whole unedited caboodle of what is happening on Earth – not someone else’s tainted version.
        Heaven forbids when the information gaints start a quality control process. The truth has a funny way to prevail – even if it takes long.

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