Only dead fish go with the flow
28 November 2014 11:25 (South Africa)
About us

The Daily Maverick is a unique blend of news, information, analysis and opinion delivered from our newsroom in Johannesburg, South Africa. There are many ways to describe exactly what we do (and for the price of a cup of coffee we'll talk your ears off about it), but the best way to understand the end result is to experience it. Every part of The Daily Maverick is free-to-air and no-payment-required, although free registration is required for a small subset of functions and pages.

The Daily Maverick is run by an independently owned, private company with no affiliation to any other media group (or political party or religious organisation.) It is funded entirely through advertising.

For more about us, see:

* our covenant with readers
* our privacy policy
* the history of The Daily Maverick

 

You may also want to contact us.

 

 

Reader Comments Policy

Don't write stupid crap, hate speech or stuff that offends people. Also, use your real name. We reserve the right remove your comments and/or ban you at our discretion, if you trangress these rules. Here, we don't pity the fool. We remove them.

Reader Covenant

These are our promises to you, and what we expect from you in return.

Give us a tiny slice of your time and we'll give you the world. We'll also throw in a whole lot of fun, just to sweeten the deal.

In the background, there's a whole lot more to it, of course, but that's all just detail. The Daily Maverick exists to provide you with the news, analysis, insight and opinion that you need. Whether you're required to make big decisions or just want to hold your own over lunchtime conversation, we'll provide the tools.

Here's another promise: we won't ever waste your time. We don't let algorithms decide what is important and what is not. Our journalists and editors are humans, and some of the best and most experienced ones around at that. They've spent decades refining the craft and we think they're pretty good at it.

The result is a service that will tell you what happened yesterday, what's happening now and what's going to happen today – and what it all means. The important stuff is all here, the politics, business and economics. But we realise you may need more than that. So we'll provide you with the social currency you need to talk to the friends about that big game yesterday, or to talk to your office buddies about the latest gossip from the celebrity pack. And we're not going to let you be ignorant about the latest in arts and culture or science and technology either. Put that in your newspaper and smoke it.

We'll do all of that for you, and we'll do it with the greatest of integrity. Nobody will ever pay for our opinions, no matter the size of the chequebook. We will never sell your private information, or let somebody else dictate our agenda, or conspire behind your back.

You are the centre of our universe.

If you want a one-way connection, with us sitting on the other side of your screen working day and night to keep you informed, then that's all you really need to know. But if you want to engage, talk back – and we very much hope that you do – then we'll expect a little more from you.

For starters, we expect you to call us out when we screw up, as we inevitably will. We expect you to tip us off to important stuff we might otherwise not know about. We expect you to participate, and share your wisdom and insight with us and with other readers. If you choose to do that – and this is where you need to take some time to consider the consequences – then we expect you to do so using your real name. We're great fans of online anonymity and the benefits it can bring, but this isn't the place for it. Anonymity does not breed thoughtful, civilised debate. Real names make for a real community.

Other than that the only rules are those of polite society everywhere. We won't tolerate hate speech, for instance, and if you engage in any you may find that your comments have disappeared, been disemvoweled, or otherwise disrupted. Think of our moderators as benign bouncers; you'll never know they're there unless you cross the line in a determined fashion.
We realise that this requires a lot of trust, more than you would normally invest in a website. Why should you trust us? Stick around and let us show you. We believe trust can only be earned – and we believe we can earn yours.

 

Privacy Policy

We will not give your e-mail address to anybody, ever, unless they carry guns and produce a valid court order. Some of our e-mail is sent by third-party providers (who have the servers and systems to do so quickly and efficiently); these providers are highly professional companies that comply with stringent requirements for privacy and security on the lists that we give to them. Also, we know where they live.

We require you to provide your real name in order to leave comments on the site and interact with other readers. We also track reader habits; how long an individual spends on the site in a session, whether readers like both politics and entertainment articles, for example. We do not, however, put the two together.

For statistics and analysis we use the standard Effective Measure and Google Analytics services, like just about any other respectable website in the world. This general data we analyse ourselves (to see what works, where people go, what they read, that kind of thing) and we share some data with our advertisers, so they know how many readers we have in Iceland, for example. But the data that we share is generic, overall, and in no way allows for the identification of any reader. You can find the privacy policy for Effective Measure here, and Google Analytics falls under the general Google privacy policy.

When you sign up to receive e-mail from us, or to comment on the site, we ask you for certain personal details: a telephone number, the city in which you live, and so on. This information is optional. If you do provide it, it may make it easier for us to reach you (to tell you how awesome you are, perhaps) or to provide you with new and exciting services (like weather information for your home town). Again, this information is not shared with anyone outside The Daily Maverick.

Likewise, we use technology such as cookies, image tracking in e-mail and other forms of monitoring to help us understand reader needs and optimise the website. All of these techniques are stock standard and all data gathered is only shared with outsiders once we are satisfied that it can not be abused.

Look, unless you wear a tinfoil hat to bed every single night, chances are that we are more paranoid about your privacy than you are, okay?


History

The Daily Maverick derives its name (as well as its attitude) from Maverick, a now-defunct business magazine launched in late 2005. When the parent company of Maverick closed its doors, just before the global financial crisis and its accompanying recession started to bite, the editorial team turned its attention online. This was the great new frontier where bold news teams deliver crucial information at startlingly fast speeds, right? Uhm, not quite.

When we finally recovered from the initial disappointment about the state of online offerings, we found only two minor problems with news and information websites, especially in South Africa: they serve neither readers nor advertisers.

There are a multitude of reasons why that is the case, and this is a subject on which we'll happily bore you all day if you're interested. It comes down to recent history (publishing houses putting techies rather than editors in charge of their websites), money (the wish to spend as little as possible on online content), technology (the wish to dazzle rather than serve the readers and advertisers) and, well, the idea that the rules of good journalism are not applicable online.

The answer to these problems is equally brief: learn from the past; build not only an entirely new website, but also an entirely new editorial structure to feed it; ensure that behind really great (but simple) technology, it is still senior editors and journalists talking.

Thus was born, in the latter half of 2009, The Daily Maverick. It shares nothing but some employees and part of its name with the old Maverick magazine, but we like to think that readers can spot the continuation of the ethos from a mile away.

Since launching, we've gone on to win some of the biggest digital publishing awards in South Africa, and won over the hearts and minds of almost 200,000 people by pretty much just word of mouth. That says exactly what you think of us, and we're flattered. In May 2012, we launched the new-look version of our site. We dubbed the event our "New Clothes" and we hope to bring even more hours of quality reading to your computer screens than ever before. As always, thank you for sharing your time with us. 

Opinionistas