After a standout first season, Daily Maverick’s Marketing Masterclass free-to-access webinar series returns – bigger, bolder, built for this new era of marketing and bringing together some of the sharpest minds in brand, business and strategy.
Expertise that matters
Hosted by well-known marketing and brand strategy consultant David Blyth (Africa Partner at eatbigfish) and joined this time by award-winning marketer, bestselling author and seasoned storyteller Khaya Dlanga (managing partner at eatbigfish Africa), the series aims to unpack what it really takes to stay relevant, build value and deliver impact in a world where the rules are being rewritten in real time.
Together, they’ll guide critical conversations with industry leaders and award-winning creatives about how to navigate complexity, build brand resilience and shape marketing careers that go the distance.
The marketer of tomorrow starts today
Series 2 kicks off on 3 July with The Marketer of the Future – a timely and insightful conversation exploring the skills, mindset and creative agility that today’s marketers must master to stay relevant in a rapidly evolving landscape.
Hosted by David alongside Khaya, the session brings together visionary leaders Sechaba Motsieloa, founder of the KANSY Group, Marketing Association of South Africa (Masa) board member, and Elizabeth Mokwena, executive marketing director: HomeCare Southern Africa, Unilever, and also a Masa board member.
Registration is free and open to anyone via this link.
Nine Webinars, one purpose: Progress
Across the nine webinars in this season they will be joined by business leaders in the marketing profession as well as award-winning creative thinkers to talk about three core themes:
Capability: What the marketer of the future looks like, how to build a lasting career, and how to nurture creativity in a noisy world.
Value: How to build real brand power, create value perceptions that matter, and stay locally relevant.
Impact: The intersection of creativity and business results, the role of humour in breakthrough work, and how to cut through the clutter with purpose.
Each session is a fast-paced, engaging one-hour conversation designed for marketers, strategists, advertisers and creatives working to stay relevant in a shifting world.
Credibility that counts
This series isn’t just about inspiration, it’s about staying professionally equipped in a marketing landscape that’s constantly shifting.
- Attendees can earn six Designated Marketer CPD points (CMSA Level + for AMSA & MPSA Designated Members | CPD Approval Number: MA DM 25001);
- Endorsed by both the Marketing Association of South Africa and the Association for Communication and Advertising (Acasa); and
- Designed to offer practical, real-world insight for marketers navigating complexity, career growth and creative leadership.
Register now to join the conversation. Visit Daily Maverick Events.
Explore the first series
Revisit insightful conversations from Series 1:
- Daily Maverick Masterclass: Spotlight on Marketing Effectiveness;
- Daily Maverick Masterclass: Creativity in Marketing; and
- Daily Maverick Masterclass: The Changing Expectations of Marketing.
Media enquiries: Saskia Falken – saskia@dailymaverick.co.za
About eatbigfish
eatbigfish is a global strategic consultancy specialising in the challenger mindset for brands and business.
About Masa
A successor to the old Society of Marketers started in the 1950s, later ASOM (Association of South African Marketers), and then the MFSA (Marketing Federation South Africa) up to 2005, reborn as Masa in 2006, is the member association and SAQA recognised professional body for the South African client-side marketing community and the representative voice for organisations and individuals in the marketing industry. For more information visit www.marketingsa.co.za
About Acasa
We are the change we want to see. We therefore support the concept of self-regulation in advertising, and abide by the Advertising Regulatory Board Code which seeks to regulate advertising in the public interest.
The Association for Communication and Advertising is represented on relevant ARB committees and is actively involved in ongoing revisions to the code.
About Daily Maverick
Founded in 2009, Daily Maverick is an independent national news and investigative journalism publisher.
Daily Maverick covers pressing issues across politics, business and the environment, providing in-depth reporting and insightful commentary on the topics affecting the lives of South Africans.
With four million unique browsers monthly, Daily Maverick is one of South Africa’s largest publishers and is available online and in a weekly print edition, DM168.
Its voluntary membership community programme is designed to keep journalism free for all, and it has a community of civic-minded readers who participate actively through contributions to ensure this access continues for all.
Founders: Branko Brkic, editor-in-chief, and Styli Charalambous, CEO. DM