Two government departments are working on new food-related legislation that will hopefully address the long delays in restricting the marketing of unhealthy foods to children. In Part Three of an investigation looking at how marketing influences unhealthy food choices by children and their parents — as well as its adverse impact on health — we examine what is likely to be in South Africa’s apparently ‘imminent’ new food regulations, what local and international experts say new regulations should contain, and why government regulations alone will not solve our bigger food-related health problems.