With a background in interior design, publishing, and event management, Bielle’s creative vision is informed by the African cultural trajectory and the role of art and design as catalysts for change. Bielle has shared her insights regarding decor and design trends with several high profile publications over the years, in addition to serving as ELLE Decoration South Africa’s editor-in-chief. Interested in new modes of storytelling in physical and digital spaces, she create campaigns, experiences and spaces that are progressive, engaging and relevant.
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