Jordan's rare shoes

Rare Jordan Nikes Sold For $1.47 Million, Set New Auction Record

epa09341245 Michael Jordan 1986 fleer rookie card #57 is held by an employee during the preview of the auction 'Sports Legends' at Julien's auction in Beverly Hills, California, USA, 12 July 2021. The auction will take place on July 17 and 18, 2021. EPA-EFE/ETIENNE LAURENT
By Bloomberg
24 Oct 2021 0

Michael Jordan’s earliest known regular season game-worn Nike sneakers sold at a Sotheby’s auction in Las Vegas Sunday for $1.472 million, breaking a record for sneakers sold at auction.

By Sophie Alexander

Word Count: 258
(Bloomberg) —The shoes were worn in Jordan’s fifth NBA game in his rookie season in 1984, the same year that Nike and Jordan created his signature line of shoes and clothes. The shoes were estimated to sell for $1 million to $1.5 million. The buyer hasn’t been identified yet.

The sneakers are “simply an incredible artifact that dates to the nascency of Michael Jordan’s rookie season,” said Brahm Wahter, head of Sotheby’s Streetwear and Modern Collectibles in a statement ahead of the auction.

The Jordans aren’t the most expensive sneakers ever sold. In April, the company Rares bought a $1.8 million pair of Kanye West’s Nike Air Yeezy 1 sneakers in a Sotheby’s private sale, making them the most expensive known pair of shoes ever sold.

Rares is one of dozens of similar companies that have sprung up in recent years, all of which offer shares in luxury goods, artworks and collectibles. Rares didn’t bid on the Jordan sneakers, a spokesperson said.

The shoes were sold as part of Sotheby’s Icons of Excellence & Haute Luxury auction in Las Vegas Sunday, which also includes jewelry, watches and collectors’ cars.

Today, the Jordan brand brings Nike billions of dollars each year and hard-to-get Jordan sneakers are resold on marketplaces like StockX and GOAT, sometimes for tens of thousands of dollars a pair.

© 2021 Bloomberg L.P.

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